Friends, it’s time to put away your credit cards and lace up your hiking boots. For the second year in a row, we at RVi urge you to participate in #OptOutside this Black Friday! Share your adventures with us by tagging us on social media, and you’ll be entered to win our Outdoor Adventure Pack, including a $100 REI gift card, 26 oz Yeti water bottle, and custom RVi bandana!
The backstory: In 2015, outdoor goods retailer REI made history by closing its doors on the biggest shopping day of the year and paying its employees to “Opt Outside” – spending time with family, friends, and the community outdoors in nature. This movement has gained momentum year after year, with millions of participants and hundreds of businesses and organizations banding together to support the initiative.
This year, we find ourselves in a remarkably different situation. Large group gatherings, in-person community service projects, and traveling long distances is simply not advisable. But as we have seen over the past year, the outdoors has emerged as a comparatively safe environment where we can maintain social distance while still enjoying all of the positive physical and mental benefits that nature has to offer.
Need guidance or ideas for how to #OptOutside safely during the pandemic? Check out REI’s guide to Recreating Responsibly this year.
- Capture your outdoor adventure in a photo or video
- Post your photo/video on Instagram or Facebook, or upload to your Story on either platform
- Tag @RVi_Planning (Instagram) or @RVi Planning + Landscape Architecture (Facebook) AND use the hashtag #OptOutsideWithRVi
- Please note: when sharing on Instagram, your account must be set to Public for us to see the post; OR, send us a message with a screenshot of your post if you’d like to keep it private.
We will be following your adventures all day long and will add your posts to our own Story throughout the day! Each person who makes a post will be entered for a chance to win our Outdoor Adventure Pack.